Connecting the World's Aquatic Enthusiasts to Indonesia's Best Ornamental Fish

We connect global aquatic enthusiasts with Indonesia’s finest ornamental fish, empowering local communities through sustainable and impactful aquaculture.

Core Values

Innovation

We leverage technology to streamline operations and enhance customer experience.

Transparency

We provide full traceability from breeder to buyer.

Integrity

We act with honesty and fairness in all our partnerships.

Innovation

We leverage technology to streamline operations and enhance customer experience.

Empowerment

We uplift Indonesian breeders to reach the global market.

Cleaning the Ocean

AQUATIC DIRECT's Vision

AQUATIC DIRECT aims to be the most trusted import pool platform for ornamental fish and plants, serving a wide range of global destinations. Our Mission

Champion local fish farmers and improve their livelihoods

Create a seamless supply chain experience, from farm to aquarium

Spread happiness across borders through beautiful aquatic life

At Aquatic-Direct, we’re on a mission to revolutionize the ornamental fish trade. As Indonesia’s first tech-enabled import pool platform, we connect the world’s aquatic enthusiasts and distributors directly with our country’s best breeders. Our platform was born from the vision of FishLog, a venture-backed innovator in seafood supply chain infrastructure. From our base in Bogor—Indonesia’s ornamental fish capital, we streamline sourcing, packing, exporting, and delivery through a reliable, traceable, and farmer-first ecosystem.